Program

How the Partner Program works

Channel partners apply once in Account Hub, get approved, then sell and operate under their tier. Cloud service providers use AthenaDB CSP Edition (structured inquire). System integrators and product integrators / OEMs start with partners@ until dedicated hub types land.

Apply (channel)Cloud (CSP Edition)SI / OEM intake
Early Access — program rolling out
  1. Step 1

    Apply (channel) or contact (technology)

    Channel: create an Account Hub Partner workspace (VAR, MSP, or Distributor). Cloud / CSP Edition: inquire at /product/csp. Other technology (SI, product integrator): email [email protected] — hub types for those tracks are not in v1.

  2. Step 2

    Pending review

    Athena ops reviews channel applications and technology inquiries. Channel workspaces stay pending until approved — no wholesale until active.

  3. Step 3

    Get approved

    Ops activates channel partner workspaces and assigns an initial tier (typically Registered). Technology agreements are case-by-case during Early Access.

  4. Step 4

    Sell, integrate & operate

    Channel: customers, wholesale when Authorized, resources, Studio. Technology: embed/hosting paths per agreement; Studio for delivery and ops where relevant.

Eligibility

Channel: VARs, MSPs, and distributors with a legitimate business identity. Choose a partner type at registration; Athena ops validates and activates the workspace. Wholesale Checkout and rate cards require Authorized (or higher) after approval.

Cloud providers: use AthenaDB CSP Edition (/product/csp) — a custom edition designed for CSP infrastructure with a structured inquire path, not a generic mailto.

System integrators + product integrators / OEMs: email [email protected] (or use the persona pages under /partners/si and /partners/integrator). Dedicated partner_type values for those tracks are not in ADR-0017 v1 — intake is email until the hub expands. If you also resell or manage fleets, use channel apply with the closest type.

What v1 does not include

  • Stripe Connect partner payouts or affiliate cash networks
  • White-label partner domains or GA marketplace listings
  • Public Lite amalgamation source SDK (OEM-under-agreement only)
  • Self-serve in-app deal registration (use partners@ for now)